Esports Insider interviewed our architect Arjen Zaal about the interior design of the Alienware Training Facility in Utrecht, the fancy new EU Headquarters of esports organization Team Liquid. It’s a compelling longread, enjoy reading!

‘“When Team Liquid told us what they were looking for, it was actually quite contradictory,” Zaal said. The org was seeking a high-tech aesthetic to complement Alienware’s visual language while expressing the warmth and cosiness of a living room. They wanted it to embody high-end sophistication, but not feel like a museum. These contradictions became yin and yang during design conception.’

Link to the online article

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